Financial Scoring
Access Financial Scoring and AI for your Clients and Become a Certified Scoring Analyst.
What Our Clients Say
Financial scoring has allowed my agency to ensure a consistent client experience, at scale. Without financial scoring, the client experience falls to the level and experience of the agent. This tool has made our process structured and duplicatable.
Financial Scoring has become the backbone of how we train and develop our agents at Real Financial. Its clear, standardized process empowers even new agents to ask the right questions, deliver a comprehensive financial roadmap, and build client trust quickly. By combining AI-driven insights with a holistic view of each client’s financial health and retirement readiness, Financial Scoring has given our agents confidence, our clients clarity, and our business a scalable system for growth.
After 35 years in financial services, I’ve developed my own way of asking clients the right questions. Financial Scoring has elevated that process—providing sharper recommendations and making the client experience even better. It’s a tool that makes me feel I’m delivering the highest level of professionalism
The financial scoring program has so far been worth its weight in gold for our newer agents to be able to uncover more and more advanced market planning scenarios.
The hardest part for a neophyte agent is knowing exactly where to go, and when to go there in the process of fact finding. Us veterans can easily get there, but the platform offers a nice balance of walking before you run strategizing.
I would encourage anyone that is looking to get into advanced markets, to take advantage of financial scoring!




